IDEA challenge

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IDEA challenge



Get ready to create your business idea!

In this activity, you will analyse the entire process chain of generating and marketing a product by developing a sustainable business model for your own idea.

This training session will help you to:
  • Understand what a business model is.
  • Know various terms such as: Idea, Creativity, Business Model, Mini Canvas, Design, Implementation, Profit, Sustainability
  • Argue using concrete examples of why your idea has a chance to be implemented in the market and society.

Complete the following activities:
1. Perception of Business Ideas
Brainstorm a business idea, write it down on a Post-its and briefly present it. Short of ideas? Read Worksheet 1: Our Economy Needs New Ideas and watch these videos to get enough creative for business, product or service ideas.
Weird Japanese Inventions:

Where Good Ideas Come From:

2. Describe your Business Idea
Write a description of your own idea (max. one A4-size page, around 3,000 characters).

3. From an Idea to a Sustainable Business Model
Worksheet 2: From an Idea to a Sustainable Business Model a case study example demonstrates how an idea can be developed into a sustainable business model.

4. Your idea and business model
Prepare your idea and develop your business model according to the entrepreneurial design canvas.

5. Self reflection
Use the Worksheet 4 and 5 and 6 to reflect on the results individually and in a group.

This activity includes best practices of IFTE (Initiative for Teaching Entrepreneurship) provided for the project DARE - Day One Alliance for Employment that is funded by Iceland, Liechtenstein and Norway through the EEA and Norway Grants Fund for Youth Employment.



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Earners of this badge participated in the Employment Lab training session on business idea development as part of the DARE - Day One Alliance for Employability project. The aim of this training session was to develop a business idea and model how to implement it.
This badge is the digitally verified micro-credential that you got to know the following:
  • How to develop ideas.
  • How to identify and seize opportunities.
  • How to present a draft concept.
  • How to analyse whether or not an idea will generate a profit.
  • How to describe an idea in a well-structured text, both orally and in written form (Introduction – Solution – Conclusion).

The project is funded by Iceland, Liechtenstein and Norway through the EEA and Norway Grants Fund for Youth Employment.
Tarefa n.º 1
Emitido pelo organizador ou através da leitura do código QR
Complete all the training session activities.


#business models
#stimulate creativity in the team
#developing a business case
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Tempo para completar: 10 horas


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